The Newton-Rider N1 Helmet -redefining the bicycle helmet

The Newton-Rider N1 Helmet -redefining the bicycle helmet

There's a common perception among cyclists that traditional bicycle helmets are large, stiff, and bulky, threatening to obliterate their carefully curated self-esteem and confidence. Unlike EPS helmets, the Newton-Rider N1 boasts a semi-soft and slender design preserving the personality and awareness of urban cyclists....
Urban Cycling –the Unbearable Lightness of Commute

Urban Cycling –the Unbearable Lightness of Commute

A major shift is altering the transport scene within the delicate urban network of prominent European cities: the prioritisation of cycling. A harmonic fusion of urban planning and sustainable mobility has given birth to "The Unbearable Lightness of Commute," mirroring Milan Kundera's investigation of life's ambiguitie...
August 25, 2023 — The Newton-Rider team
The SUV Syndrome: Unraveling the Enigma of American Wheels

The SUV Syndrome: Unraveling the Enigma of American Wheels

Greetings, fellow seekers of the road less traveled! Today, we embark on a journey of wit, wisdom, and a dash of irony as we unravel the peculiar fascination that our American cousins seem to have with their big, heavy, and old-fashioned SUVs. As European cyclists, we may raise an eyebrow at this automotive obsession,...
Unveiling a Cycling Utopia: Witness the Transformation of a City's Streets

Unveiling a Cycling Utopia: Witness the Transformation of a City's Streets

Listen to this blog post as a podcast Once upon a time, a transformation was taking place in the bustling streets of a city. People were ecstatic and anticipatory as they observed the beginning of a new era in urban mobility. The city had adopted the cyclist's point of view, opening the stage for a future in which bicycle...